About

Change, challenge, and growth.

Hi! I’m Serena Atkinson, and I’m so glad that you’re here!

I was born in Austin, TX, but moved to Wisconsin from when I was six years old. When I was twelve, my family uprooted and moved back to Texas where we settled down in the small town of Lampasas TX. I had lived in cities my whole life, so when my family decided to move to a small country town and live on a hobby farm it was one of the most exciting adventures of my life!

Fast forward five years and goodness knows how many animals later, I am a homeschool high school Junior. Along with my accomplice in life, my twin sister, I decided to be a senior instead!

As I wondered what I was going to do for my life, and who I wanted to become, business really spoke to me.

Through that desire I found the Startup Venture Challenge, a class in entrepreneurship that was being offered for the first time ever by CUA. That class helped me give life to my business, Arete Tallow.

It has been such a joy for me to be able to grow along with my business and to see how it has helped me to draw closer to the person I want to become.

Want to know more about my business? You can find my business on PublicSquare and Etsy!